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PriceIt
The AI-Powered Jewellery Cost Estimator
Transparent breakdown 120+ pricing combinations Expert validated Report in 24h
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Only takes 30 seconds — completely free
Completely free No obligation Report in 24h

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Enquiry ID 3SOUL-DSN-10482
Your design is with our team now. Your itemised estimate arrives within 24 hours.
AI analysis started
Reading design and craftsmanship
Expert validation
Our gemologists check the analysis
Report shared
WhatsApp and email within 24h
WhatsApp us for queries
Gold
₹0
LG Diamonds
₹0
Making
₹0
GST
₹0
Total, itemised ₹0
Illustrative. Your report prices every stone separately.
Before you upload anything

See exactly what you'll get.

100%
Free
24h
To report
15,500+
Estimates generated
60+
years in the trade
Sample estimate
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- A real estimate · Verified customer -

This tool has saved people Lakhs!

Namrata K. — Solitaire ring · Mumbai
Namrata K.
Namrata K.
Solitaire ring · Mumbai
AI + Expert

The same ring she'd seen elsewhere — made to order, for far less.

Saved ₹84,100

She'd been quoted a fortune at a big-name store. PriceIt showed the real cost — stone by stone — and we made it to order.

Uploaded a photo Made in budget
Ananya Rai — Jhumka earrings · Pune
Ananya Rai
Ananya Rai
Jhumka earrings · Pune
Recreation

She just described the jhumkas she wanted & we costed them before casting.

Saved ₹22,400

No picture to work from, just her words in the notes. The estimate landed before a single gram was cast.

Described in Notes Birthstone Added
Hritik J. — Tennis Bracelet · Mumbai
Hritik J.
Hritik J.
Tennis Bracelet · Mumbai
120 Price Variations

He loved one he found online. We rebuilt the sparkle for less.

Saved ₹1,10,000

He dropped an Instagram link in the form. We matched the look in lab-grown and cut the price, not the shine.

Shared Reel link Made in Lab-Grown
Kavita S. — Mangalsutra · Nashua
Kavita S.
Kavita S.
Mangalsutra · Nashua
Remaking Old Jewellery

Her mother's old gold, reborn as something she'll pass on.

Saved ₹31,000

Every gram of her existing gold credited, the true making cost shown, nothing lost to vague 'wastage'.

Old Gold Rework Heirloom Modification
Sara Mehta — Diamond Pendant · Bengaluru
Sara Mehta
Sara Mehta
Diamond Pendant · Bengaluru
PriceIt Tool

One photo, one tap, the whole breakdown — plus her initials on the back.

Saved 28%

A full metal, diamond, labour and GST breakdown in the time it takes to read this — then personalised.

30 Seconds with PriceIt Customisation
Mihir D. — Gold Kada · Punjab
Mihir D.
Mihir D.
Gold Kada · Punjab
Personalisation

He wanted a traditional kada with a personal touch for himself

Saved ₹58,900

She'd been quoted a fortune at a big-name store. J.E.T. showed the real cost — stone by stone — and we made it to order.

Uploaded a photo Personalised Engraving
Bill breakdown

From photo to fair price

How PriceIt works

From Photo to Final report, in just 24hrs for free!

1

Upload

Add a photo of any diamond jewellery — or paste a Pinterest, Instagram or website link.

2

AI analyses

Our AI-assisted software reads the design, stones and craftsmanship to map out what the piece is made of.

AI-assisted
3

Experts validate

Jewellery experts at 3Soul review every aspect of the report to maintain highest level of accuracy!

4

Estimate

Gold weight, diamond weight and manufacturing complexity are estimated — the true cost composition.

5

Customise

120+ budget options are curated— gold purity, colour, natural vs lab-grown and diamond quality grades.

Budget Friendly
6

Report

Receive a detailed PriceIt report — metal, diamonds, making, GST and alternative pricing scenarios.

Every PriceIt estimation report is Government evaluator verified.

OUR PROMISE, IN WRITING

Why Trust 3SOUL ?

  • Your design, your stones, your story— nine in ten pieces we make are one of a kind.

  • Trusted by luxury brands across the globe for the quality of our craft.

  • Each PriceIt report comes with over 120 price options so you never have to think about budgets again.

  • One-of-it's kind tool that lets you compare and evaluate jewellery costs of designs across the globe!

  • Backed by Janam Diamonds, supplying premium international brands. The same sourcing now reaches you.

  • From Govt. verified reports to IGI Certified stones and Hallmarked Gold, each component of 3Soul comes with complete reassuance.

Jay Parikh & Hemali Shah

The creators of 3soul

We built the tool we wished existed so every customer can see exactly what their jewellery should cost.

Jay Parikh & Hemali ShahFOUNDER & CO-FOUNDER
- Built for every jewellery decision -

Who uses PriceIt?

Wedding families
Wedding families
Know the fair price before you say yes to the jeweller.
Proposal ring shoppers
Proposal ring shoppers
Certainty on quality and cost, no surprises later.
Investors
Investors
Data-backed value, beyond the sparkle.
Designers
Designers
Price every piece with confidence and accuracy.
NRIs & luxury buyers
NRIs & luxury buyers
Compare Indian pricing against global standards.
Resale & exchange sellers
Resale & exchange sellers
Know your jewellery's true worth before you sell.

- Why we're different -

A calculator guesses. PriceIt knows.

The old way Traditional Calculator
The PriceIt way 3Soul PriceIt
Fixed formulas
AI + expert validation
Single estimate
120+ pricing scenarios
Generic output
Detailed cost intelligence
Limited options
Highly customisable
No explanation
Complete cost breakdown
Just a calculator
A decision-support platform
What customers say

People who loved the PriceIt Experience!

Google
★★★★★
4.7 · 600+ reviews
Kelly Watson's piece

I had an excellent experience working with 3 Soul on my custom engagement ring and couldn’t be happier with my purchase. Hemali, Jay and there entire team was knowledgeable, patient, and made the entire process feel comfortable and stress-free. They helped me design a beautiful ring that exceeded my expectations while staying within my budget. I highly recommend this jeweler to anyone looking for quality craftsmanship, outstanding service, and a memorable buying experience.

K
Kelly Watson
Verified · Engagement ring
Read on Google
Ishwari Morajkar's piece

Such a wonderful experience with 3Soul! PriceIt Report completely changed the game for me. I had fallen in love with a design, but it was way out of my budget. I uploaded it on the 3Soul's PriceIt and got my ring made exactly within the quoted price. Highly recommend for anyone looking for transparency and custom jewellery (and trust me you won’t have to worry about the budget!)

I
Ishwari Morajkar
Verified · Everyday wear ring
Read on Google
Piyali Sengupta's piece

Picked up a beautiful piece from 3Souls. The design, the quality and the service...all impeccable. Thanks so much

P
Piyali Sengupta
Verified · Pendant
Read on Google
Saloni Dhoot's piece

Got a pair of earrings customised as per my need. Hemali, Jay and team were extremely helpful in the entire process. Their jewellery estimation tool on the website is such a cool feature! I got to see the transparent breakdown of my cost, which is something that we don't receive from jewellers these days. Thoroughly impressed with the quality and timely delivery.

S
Saloni Dhoot
Verified · Earrings
Read on Google
Randhir Chauhan's piece

Sent a picture and in return got much better. Photos speak and hence Leave it for photo to speak about 3soul quality and service.

R
Randhir Chauhan
Verified · Men's Bracelet
Read on Google
Aditi Mehta's piece

"For the first time I saw exactly what I was paying for — metal, diamond, making, everything. The ring cost less than my family jeweller quoted."

A
Aditi Mehta
Verified · Engagement ring

I recently purchased a diamond ring from 3soul and I couldn’t be happier with the entire experience. The process was convenient and seamless right from the enquiry to the delivery. The ring itself is absolutely stunning. It’s clear that they pay attention to every detail. I also appreciated their transparency regarding the diamond’s certification and pricing. Overall, I highly recommend 3soul to anyone looking for high quality jewellery and exceptional service.

J
Jaya Chauhan
Verified · Cocktail ring

Stories of Trust

Know more about priceit

Frequently asked questions

It's AI-assisted and expert-reviewed. Our proprietary technology prepares your breakdown, and our gemologists verify every figure before it reaches you.
It's a real-world estimate, not a guess. Every quote is built from your actual design, live gold and diamond rates, and a gemologist's review — then itemised into metal, stones, making and GST, so you see exactly where every rupee goes. Final numbers can shift slightly with final specs.
Almost anything you'd wear or gift — rings, necklaces, pendants, earrings, bracelets, bangles and any diamond-set piece. A photo, a screenshot, a Pinterest save or a sketch all work.
Yes — and this is where most people are surprised. Upload once and we'll price the same design in both, side by side, so you can see the real difference before you decide.
Yes. Change the metal, carat weight, diamond type or setting, and we'll re-price it. The estimate is a starting point you shape until it's true to you.
Yes. Your images are used only to prepare your estimate — never shared, never sold. Your design stays yours.
Within 24 hours. Free, itemised, delivered to you.
Giving is part of who we are

Luxury that gives back.

We believe true luxury lifts others too. With every 3SOUL purchase, we fund meals for children through N.G.O.s across India.

Built into every saleVerified partnersAcross India
0 Meals / Purchase

Every purchase provides 50 meals to children in need.